Mert ha az user módosítja, akkor a TiVo nem tudja az userre rászuszakolni a reklámjait, meg a szarjait, így a TiVo-nak ez nem buli. Meg ilyesmi.
Pop-up advertisements
In March 2005, TiVo began testing "pop-up" advertisements to select beta testers, to explore it as an alternative source of revenue. Many of these "beta testers" were simply subscribers who did not know that TiVo had *selected* them to test software changes and did not sign-up for the beta program. The concept is that, as users fast-forward through certain commercials of TiVo advertisers, they will also see a static image ad more suitable and effective than the broken video stream.
A kemény kritikáknak köszönhetőn - ahogy én tudom - nem lett belőle semmi.
--
trey @ gépház